“The Sales Innovation Paradox”
Why has investment in salesperson training and a huge transformation of available technology in the last decade not resulted in more efficacy in the modern sales world for most companies?
Dr. Howard Dover – Amazon Best Selling Author: “The Sales Innovation Paradox”, joined us in a live webinar on Thursday, November 17, 2022.
Howard Dover and Usman Sheikh addressed this paradox and discussed:
• How to develop modern sales methods to become a sales disruptor?
• How digital marketplaces have shaken up the classic sales machine?
• How customer behaviors have changed as a result of technology innovations?
• How do organizational and environmental obstacles keep the field in a state of paradox?
A must-watch for sales leaders that are interested in lowering the cost of technology while improving their ROI.