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Title:Getting Corporate Calligraphy Clients
Duration:21:09
Viewed:1,207
Published:07-06-2021
Source:Youtube

Here's how I landed Dom Pérignon as a client for my calligraphy business. This episode of the show is going to be a little different and a little more tactical than the other episodes. If you’re interested in getting corporate clients for your own creative business, you’ll definitely want to hit play right now. Because I am going to walk you through how I landed Dom Pérignon as a client for my calligraphy business. (Yes, THAT Dom Pérignon.) “I would have kicked myself forever if I had done that — to give up the opportunity to work with Dom Pérignon.” - Shinah What do you do when the client of your dreams falls into your lap… but the results that they’re after are COMPLETELY DIFFERENT from your own creative style? That’s the dilemma I faced with the champagne giant, who were looking for a specific type of calligraphy that I didn’t typically do — a classic, traditional style that was wildly different from my modern, expressive style. I had a choice to make: take the safe route and turn them down completely… or break out of my comfort zone and take a chance. I knew that I couldn’t deliver exactly what they wanted. But I managed to come up with a perfect response that led to a win/win situation for both myself and the client. This episode explores not only how I managed to land the client, but the steps that YOU can take to position yourself as a professional, expert creative… and land your own big-name clients if you want them! Tune into this episode of The Shinah Show to find out: How I crafted the response to Dom Pérignon that landed me regular work with Moët’s multiple brands The foundational steps you need to take in order to create amazing, big client opportunities for yourself The top traits that corporate clients look for in creative vendors — and how to exceed their expectations Highlights:‌ ‌ 01:00 Free ‘Find Your Calligraphy Style’ Challenge 01:40 The fateful email 02:31 The big dilemma 03:36 How I responded... & where it led 06:05 The power of networking 07:58 How to make an impression! 11:08 Be flexible 12:39 Professionalism 14:36 How to demonstrate expertise 16:34 Positioning yourself 17:41 Don’t be intimidated! ‌ Links:‌ The ‘Find Your Calligraphy Style’ Challenge! https://crookedcalligraphy.lpages.co/style ‌ Learn calligraphy with me: https://www.freecalligraphyworkshop.com Follow me! Instagram: @crookedcalligraphy https://facebook.com/crookedcalligraphy Show notes can be found at https://theshinahshow.com Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts! Don’t forget to rate, review and follow this podcast on your favourite podcast app so you never miss an episode!



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